Indie Authors – Does Blogging Really Matter?

indie author handbook

Indie Author Handbook

Some of you may have noticed that I’ve been MIA on this blog of late.  There are a number of reasons why: too busy with life, too busy writing novels, too busy learning Photoshop and creating covers, releasing short stories, and so on.  But one of the big reasons I haven’t blogged a lot lately is that I wonder if it really matters at this point….

Indie Authors – Where’s The Following?

When I started this blog almost three years ago, the idea was to create a following that would…wait for it…sell books (and since most of us authors don’t buy each other’s books, I haven’t sold much as a direct result of this blog).  But I did what so many do, and I wrote/write about writing.  I’ve discussed before how this was a mistake (read Blog Basics For Indie Authors – Your Audience), and yet, here I am…

And lately I haven’t felt like blogging.

Indie Authors – The Blog Becomes A Chore

It takes me a lot of time to do each blog post.  There’s research, editing, finding images, factoring in keyword research, and so much more.  I can’t crank a post out in a few minutes.  That’s okay, and I enjoy passing along what I’m learning, but it’s taking too much time for me.  And there are so many blogs on writing that I find myself wondering if my little blog matters.  Does anyone read it?  Does anyone care?  And it takes me away from writing my novels…

Indie Authors – A Refocus

Things are changing for me.  I like to help others and pass information along, but it takes away from my other writing.  So now, if I do write posts, I’m going to make sure they’re short, and fun (or fun/interesting for me to write :)).  I know people like images to keep their attention, but screw that.  I don’t always have time to make things pretty because some readers need pictures to keep their attention :).  If I find some piece of valuable information, I’ll pass it along.  But I’m not going to let the blog take away from my other writing projects (do you sense a theme here?).  I’m not going to let the blog become a chore.  I want it to be fun again…

I read an interesting blog post about authors taking a break from all the things we do.  It resonated with me because I’ve been feeling a lot of what Robert writes about.  Give it a read…

And now (about an hour after I wrote this post), I got this comment from Robert, and it made me feel like pressing on…

I hope your blog doesn’t go away. You’ve done some excellent analysis there and it would be a shame to lose it.

Okay, my rant is finished…what are your thoughts?

About Renée Pawlish

Award-winning author Renée Pawlish writes the bestselling horror book, Nephilim Genesis of Evil, the Reed Ferguson mystery series, short stories and non-fiction ghost stories.
This entry was posted in Indie Author Handbook and tagged , . Bookmark the permalink.

8 Responses to Indie Authors – Does Blogging Really Matter?

  1. JamesRoss says:

    My sentiments exactly. My blog went AWOL as did a lot of my Twitter activity. After a long period of time devoted to giving it a chance those activities were not leading to sales. Since the blog and the tweets did not produce much I decided to try the KDP Select promotional programs. The book prices are cut drastically but at least I’m starting to get the work into the hands (and eyes) of more people.

  2. I’ve been thinking a lot about my blog, too. Notice how I said thinking and not actually writing posts. I understand what you’re saying. My thought is to post about things that have inspired scenes in my book. For me, this could be anything from Merlin to prehistoric beasts. These are geared towards readers. I also plan to post some pieces geared to writers. But I agree that time devoted to writing novels has to come first. Mostly, I just want to say thanks for your posts and to let you know how much I’ve enjoyed them.

    • Renée Pawlish says:

      I’ve been thinking along different lines as well. Cat blogs are hugely popular and I have two adorable (almost twin) cats, and I’ve thought should I do a Hugo and Harley Hump Day blog or something. I know it would get traffic, but would those be readers? I still like sharing things I read, I think I just need to do it in a way that’s quick, and that doesn’t take away from my writing.
      Thanks for sharing your thoughts, and I do appreciate your kind words about my blog posts.

  3. myrahmcilvain says:

    I wonder about the benefit of my Texas history blog. I started it about two years ago. People read it, but do they buy my Texas historical fiction? Thanks for your writing comments.

    • Renée Pawlish says:

      That is the tough question. I know the advice is to blog about something related to your books, but are blog readers also readers who buy books? I wonder…
      Thanks for the comment.

  4. Mary Pax says:

    I’ve thought about this too. We must be on the same wavelength. I pulled back on blogging to once a week. The networking still has value, but I figured I can maintain my network with 1x a week.

    I try to make the posts less about writing [only one post on the topic a month] and write more about things that show up in my books. My fans [via mailing list] confessed they don’t read my blog often – only to check if an upcoming release is out yet – so I decided less was more at this stage in my career.

    Instead I’m thinking about other ways to bring my fans to my website and get them more engaged – how to give them more of the worlds I invented and they fell in love with. This is where my head is at currently…

    • Renée Pawlish says:

      You are correct in thinking of ways to bring people to your website. I’ve been mulling that over as well (as well as a revamp of my website). I do enjoy the blogging, but I’m really pushing writing more novels fast and so the blog can’t take away from that. We’ll see…
      Thanks for the comment.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>